In today’s fast paced society mobile marketing for local restaurants is no longer an option. For that matter any business needs to be mobilized. They say ninety five percent of smartphone users search for local restaurants on their mobile phone. Ninety percent of those people take action and find a place to get their grub on. Then around sixty five percent of those folks are eating within a hour or two.
So the question is how does your restaurant get a percentage of those smartphone users? You need mobile marketing for local restaurants, tools to operate your plan, and great customer service. You need a way to reach out to your customers and say thank you. Customer loyalty for restaurants.
You need to have a way to build a list of customers you own. Then you need a way to communicate to these new customers. Did you know email is still the king on a mobile phone. More people prefer email than any other method on a mobile device.
When building your mobile marketing for local restaurants strategy explain to your employees the importance of superior customer service so your plan will work. Especially in the restaurant business. Customer service is our number one priority. The food on the menu shall look tasty as well as taste delicious. It has to taste so good that most folks will want to come back for more.
So at that time implement a restaurant rewards program. Customer loyalty. Since your customers all carry mobile devices use mobile loyalty punch cards for smartphone users. Be creative with your reward program. Offer multiply rewards. Base it on cash spent.
Let them earn points. The more points the bigger the reward. The more money spent at your restaurant. Take photo’s with customers to display on social media. Build your audience, list, and brand at the same time. Remember sharing is caring.
Then there is coupon marketing which goes right along with mobile marketing for local restaurants. What restaurant doesn’t have a coupon of some sort. Be able to design your own. Any time and any where as long as you have an internet connection. Coupons are great to use with social media like facebook, twitter, or google plus. Even ad coupons to your mobile website. Use photos for social media and your menu.
That is another must have and should be number two behind customer service. You need a website that will fit any screen size. No matter what brand, style, or size. Your website has got to fit any mobile device. That’s 101 in mobile marketing for local restaurants. Using these tools and strategies can give your restaurant a good solid customer base. This way you build a solid menu of customers before adding on any other expensive advertising measures than can eat into your profits.
Mobile marketing for local restaurants can seem like a challenge. You just got to do a few smart things every day to build your brand, build a list, be social, give loyalty, share coupons, and be able to talk with these smartphone folks. That’s it. Speak the same language as the mobile user. The person that is dependent on their smartphone. That is the new customer to go after. The good thing about these smartphone users is that your audience will continue to grow.
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