We see this question quite a bit. How do you get a better ranking score with a Builderall website? Why isn’t my Builderall website ranking on Google?
So today, let’s talk about site structure and what you need to do to set up your on-page SEO to get a better score in the SERPs. It doesn’t matter what website builder you are using your page or blog post needs the proper structure.
Just like a book. If everything is all scrambled up without a table of contents or a good index you will not find anything. So you sort of got to set up your website like this. Using titles for your content is where we are going to start. You can have many titles but they need to be organized.
So the first thing you need to do is set up how the font will look like on your website. To keep your website speed blazing and to keep everything uniformed you should use one type of font. Now you have different fonts you can use for your H1, h2, h3, h4, and your paragraphs. They should be preset before you start any writing.
You’ll also notice that you can adjust the settings for mobile users also. Make sure that the font size you choose can be seen on a small mobile device. You can also choose the color that you want to display. Keep in mind that you should only use a few (2,3, or 4) different colors on your website. We like using the main color that we choose for the website theme.
Getting Your Website Structure Down For Google And Customers
You want to show Google or any other search engine that your website is easy to crawl and that it is organized. In order to do that we need to break the site down into smaller sections using great titles. These titles are going to receive a number. Like your first title or heading is going to be using the H1.
You can only use one H1 on each page or blog post. That is the main subject of that particular page or post. It should be relevant to what your website is all about and if its a blog post you should have a category to place it in. You only need 3 or 4 categories when you first start. You’ll notice that my second menu is a category menu.
It breaks all my posts down into these categories so when a visitor comes to my site they can find the information they are looking for much quicker or other items in a category that catches their interest. It will enable you to get a longer dwell time on your website. This is a ranking factor that will help you get a better score.
It’s also a reason why you should have links inside an article that goes to other articles on your website. Especially if you’re a business and you’re are trying to learn more about the SEO ranking factors in a local market so you can get a better score on the SERPs. Why learn SEO? Because you will learn how to get free traffic to your website in the organic search results.
You want people to find your content. Using good SEO techniques help you achieve this task of getting on the first page. As you will find out there are over 200 ranking factors. But it all starts by getting your content together and formatted correctly so it is easier to navigate and find stuff we may be looking for. Let’s get back to the main point about structuring your page properly like this business building website from Builderall that has a first-page ranking.
This Is Basically How We Start – Keywords
You want to write content that offers value to your targeted audience. They either have a problem or are looking for information. How do people find this information? They perform a search using a keyword or a keyword phrase. So that is the first thing that you must consider. Another way you can come up with keywords is by asking a question.
Most of the time when you come up with a keyword you will find that there is way, too much competition for you to even have a chance of ranking. You may need a keyword research tool to find low hanging fruit as we call it. This is when you find keywords with very little competition and it has a fair amount of traffic searching for it on Google or other search engines like Bing.
More than likely you will need to find out is called a long-tailed keyword. These are just longer phrases that someone would type in when looking for something online. Like, how to use a keyword research tool to generate traffic? There are free tools online but they just do not give you enough information to help you achieve great results.
Just because you have a great keyword or phrase does not mean your article will rank. You just have to keep trying to fit in until you get in on the search engines. You can also boost your score by sharing a page or post on social media. Getting engagement helps a lot and getting eyeballs on your article can make a big difference.
That is why you want a great headline. The headline needs to grab attention. Some people will not read past the headline. Your headline must generate curiosity. It should also contain a benefit. Plus do not forget to include your keyword phrase.
No Keyword Stuffing Allowed And Link Out To other Material
You will also want to sprinkle in your keyword or phrases inside each title. Try to mix it up a little bit. You do not want to jam pack each paragraph with those keywords. It’s called keyword stuffing and you will not get a good ranking score. How much is too much? Stay between .5% and 5%. We try to keep it under the 3% mark because that is when we have had the best results.
Use synonyms in place of your keywords. We try to use 3 or 4 of these type of words or other words we want to rank with. Another thing is that people have had the best results with ranking a phrase using a more detailed article. It takes longer and the article will need to be written with more words. How many more words?
You can read about the case studies from Neil Patel to get further information. Also, you may want to include a couple of links to other authorities when talking about a certain subject as we did above with Neil Patel. In addition, you want to inter-link to your own content. Try to include your best content or your cornerstone content.
More Website Structure & You Must Include Images
We always include an image with our h1 and h2 titles. Sometimes we even use more images. Ranking a Builderall website or any other for that matter must include a few images. You also should give the image a title because it’s good SEO practice and in case the image does not display the title would show up explaining the title for that image.
In order to get more people to read your pages or post, you need an image to go with those headlines and titles. It should reinforce the title. Images are powerful and can tell a whole story so get that part right. When your page or post shows up on the search engines you will notice that you can see your headline unless you used more than 60 characters.
Next, you will see the metadata. This is the first 160 characters that show up on your first few sentences or what you filled in under the description for that page inside the Builderall website builder. If you’re using a WordPress theme you can use an SEO plugin like Yoast to add your meta-data if you want it different from the first couple of sentences.
All of these little things add up when you’re trying to get your page to rank. These are just some of the basic things you need to get right before you even have a chance. People building these websites on Builderall or any other platform must also understand that a website needs time.
You have people that have been online for a while. It takes more than just good website structure to beat these other pages or post out for a higher ranking. You also may need to acquire back links. It is something that we usually do not even consider. Just make sure your website covers a specific niche. Write everything that pertains to that niche.
More On H2 H3 & H4 & How Many Words Per Title
Now that we have our heading completed with a featured image, now its time for a little content. After the main heading (the H1) you should write a couple of paragraphs about the subject. No more than 250-300 words and after you finish that it’s time for your next title. This will be your H2 title.
Do not forget to include the keyword in this title also. We try and include the main keywords in all of our h2’s at a minimum. For the h3 and h4’s try to use another twist of the keyword or something similar. Plus make sure you use another image for the h2.
Next, you will do the same thing that you did for the h1. You will write a short paragraph about that title. If it gets longer than 250-300 words then you will need to add a title and this time it could be another h2 or more likely an h3 title. On our h3 title, we like to keep the paragraph under 250 words.
If we need more room or the article starts to get a little longer you can always us an H4 title. Again write a short paragraph of not more than 250 words. As you can see this is not only great for the search engines but the readers can follow along much easier.
Conclusion for Ranking A Builderall Website
Following these small guidelines will give you a great starting point to start getting a descent ranking score in the search engines. Sometimes you hit and sometimes you do not. Look at your Google Analytics to help you along. You want to improve your dwell time on your site. By using the inter-linking strategy it will give you an edge.
The more great content your website puts out the more the search engines will start to realize that you are an authority site yourself. It takes time for this to happen. You also should be looking to increase your social media engagement. Social media takes time to build your brand and that is why you need valuable content.
It will help you offer the solutions that your target audience is asking for. Keep producing solution based content to help you get there. You can get there must quicker if you want to use paid advertising. Our advice is to build a foundation of solid content before you tackle paid advertising. It will give you practice writing those great headlines.
Plus you’ll still have money in your pocket after everything else is all set up and your business will have a solid foundation. Once your money runs out using paid advertising your back to square one. Build a solid structured website first.
- Write A Great Headline ( H1)
- Write Multiple Titles (H2, H3, H4)
- Use Keywords or Long Tail Keyword Phrases
- Keyword Research Tool Will Help
- Use Images & Title Each Image
- Maintain Website Speed
- Use Categories
- No Keyword Stuffing (Use Synonyms)
- 250-300 Words Per Paragraph
Feel Free To Share And Comment Below
Thanks for stopping by and feel free to comment below about the many SEO ranking factors. Getting your website structure down is the first step for the search engines and your audience. They will be able to spend more time reading other great articles when you have an organized website.
Do not forget to use the on-page SEO tool provided by Builderall. Share us on Facebook or any other of your favorite social media sites. While you at it, you can stay in the loop with more of our great articles just by following us on Facebook. Have you read, Is Builderall worth it or 57 ways to make money with Builderall?
Start off with better site and page structure to get a better ranking score with Builderall. Until the next time, we hope you enjoyed yourself and start building a foundation of articles. SEO (search engine optimization) can provide big rewards if you get it right.